A retirement town like mesquite doesn’t initially appear to be a good location for a cannabis operation.
Deep roots harvest, however, has expanded in mesquite like, well, a weed, after only six years of operation.
Chief operating officer jon marshall described the company’s choice to establish their base in mesquite as “a little bit of a lucky accident. “
“we were seeking for a license in las vegas, but it seemed like an uphill struggle when we looked at the players in that market.
The men then began searching for real estate around las vegas.
Currently, deep roots harvest employs 150 employees in mesquite across its cultivation facility and retail store.
There are currently six deep roots harvest dispensaries in nevada, and the mesquite location celebrated its millionth transaction in october.
In order to upgrade and modernize the facilities, the company also recently announced a $4 million investment in its mesquite cultivation operation.
Marshall expressed his excitement for the future. Drinks are relatively new on the market. Seltzers are growing in acceptance. We perform a lot of work internally (research and development). Various goods and formulas
popular cheebas taffy, helix gummies, elite live resin, dreamland chocolates, and nordic goddess topical cream are a few of the products that were created.
The state was still in the early stages of medicinal cannabis sales when deep roots harvest launched its first site in mesquite on october 22, 2016, but voters were set to legalize cannabis for recreational use the following month with the passage of question 2 on the 2016 statewide election. The mesquite facility staked the claim that nevada’s cannabis “doesn’t get fresher than right here” by housing the medical dispensary alongside the business’s cultivation, culinary, and lab facilities.
The deep roots harvest mesquite store is still running strong today, six successful years after opening to recreational sales in 2017. It can now proudly claim to have completed more than one million transactions as part of its success story.
In the cannabis sector, there is a running joke that if you have been in business for just a few years, it is equivalent to ten years in any other company. According to that standard, i am a seasoned professional in the field, claimed mike martinez, a founding member of the team at the mesquite office. When you are attempting to create from nothing a company and an entire state-wide industry, time goes by incredibly rapidly. It has been a journey.
Martinez joined the mesquite cultivation team as one of its first workers in the position of trimmer, and is currently acting as the director of retail for deep roots harvest. Deep roots harvest currently employs more than 275 people in the entire state.
